2980 Cook Rd., West Banch, MI 48661

Located in stunning West Branch, Michigan, the Quality Inn Forward Conference Center has an “Up North” feel that will make your event feel like a retreat. Ranked highest in West Branch by, you can rest assured knowing you and your guests will enjoy comfortable accommodations and friendly service from the time of your arrival.


The Quality Inn offers 80 spacious guest rooms which includes, a family suite, bridal suite, and 3 whirlpool rooms. As our overnight guest, you can enjoy some great amenities our property has to offer such as our indoor pool and hot tub, Wi-Fi, copy and fax services, and group and corporate rates.


2596 Austin Way, West Branch, MI 48661

Located adjacent to the Forward Conference Center, the Super 8 West Branch is the perfect home base for exploring the best attractions Central Michigan has to offer. Within walking distance from the Tanger Outlets and just minutes from the Victorian Downtown, the Super 8 is the perfect place for taking a break from the road.

Our pet-friendly facility offers practical amenities such as an indoor pool and hot tub, free Wi-Fi, and access to guest laundry facilities. Our free eight-item SuperStart breakfast bonanza is perfect before hitting the road. Kids 17 and under stay free with an adult.

© 2016 by Forward Conference Center

2980 Cook Road, West Branch, MI 48661